Samsung

Samsung

Creating the experience for the Galaxy 6 Fold, the ultimate foldable powered by Galaxy AI.

Designing the narrative and visual language for the Cove e-commerce experience in order to boost conversion and advocacy.

Role:

Lead Designer

Contributions:

User experience — User Interface — Interaction Design

Core team:

Lisa Kim - Design Director
Claudeland L - Associate Design Director
Joe V - Lead Designer
Jiwon K - UX Designer

Client

background

Samsung was about to release it’s latest and greatest products,
this included the Galaxy Fold 6. Which would bring a wide spread of
AI-powered features along with it’s spectacular gaming and camera capabilities.

Samsung was about to release it’s latest and greatest products, this included the Galaxy Fold 6. Which would bring a wide spread of AI-powered features along with it’s spectacular gaming and camera capabilities.

Challenge
& solution

With it’s newest line of products launching, Samsung needed beautiful, yet functional experiences to introduce each of their offerings.

By focusing on creating and aligning a new visual language and set of core functionalities, the team at Barbarian was able to meet the task and excel 

with flying colors. My role in this project was to be the lead designer for the Galaxy Fold 6’s landing page. That meant coming up with the layout, functionality, aligning on components and UI treatments with my counterparts, storyboarding out potential video instances and lock-scroll scenarios.

Want to
work together?

I’m available to consult, freelance and even open to new full-time opportunities. If you think we can partner up and create something great, shoot me an email.

Contact me

© 2025 Christian Castellanos

© 2025 Christian Castellanos

© 2025 Christian Castellanos

© 2025 Christian Castellanos

© 2025 Christian Castellanos